The jewellery world has an abundance of categories which can be daunting. From high end jewellery – the bespoke, one of a kind pieces crafted from the most precious metals and stones – to costume jewellery and fashion jewellery – both of which emulate their richer cousin but at a fraction of the price. And now we have a new contender – demi-fine jewellery.
The perfect mix of the ethos of fine jewellery with the fun fashion element, demi-fine pieces represent contemporary investment pieces you’ll still love in years to come. Encompassing our perennial favourites of necklaces, rings, earrings and bracelets, demi-fine jewellery is all lovingly crafted from quality materials.
Our brand NEW John Greed Demi-Fine arrivals unite fashion and fine jewellery in the most contemporary way, blurring the lines between fine and costume jewellery by combining the very best elements of both. Identified by delicate chain work and feminine proportions, our latest ranges feature modern silhouettes, inspired by the hottest global jewellery trends around. At John Greed HQ, we know that you will love being able to layer and stack our newest pieces, so you can enjoy them day and night, whatever the season.
The new Generation Charm Club from Thomas Sabo is a universal concept, with new charm designs which represent all generations of collectors, creators and jewellery lovers. This new concept combines high fashion looks with the ever-growing personalisation trend. With the option to mix up and layer your look for something completely unique to you. Generation Charm Club’s new offering is huge, made up of a variety of designs, materials and stones – each piece has been crafted with quality and detail in mind. This concept allows you to create refreshing designs time and time again, creating a jewellery piece that only you can wear.
“We have completely reworked and re-invented our Charm designs,” explains founder of the eponymous brand, Thomas Sabo. “By means of the new alignment of the collection, new pricing and combination options, we would now like to reach all of our customers, above and beyond the loyal fans of the collection. The launch will be accompanied by a comprehensive marketing concept that includes a new generation Charm Club logo and unique POS presentation.” – From professionaljeweller.com
With an original vision to create ‘a diamond for everyone’, the Swarovski company was founded in Austria in 1895. Today the company is world renowned for its high-quality crystal product collections of jewellery, accessories and ornaments.
Here, we take a look at where it all began. On October 24th 1862, in Bohemia (now the Czech Republic), Daniel Swarovski was born, the son of Franz Anton and Helene. Franz Anton was a glass-cutter who owned a small business, and it was in his father’s factory that a young Daniel became expert in the art of glass cutting.
Personalised jewellery can create a lasting memento, allow you to express your own identity, and make a wonderful gift for someone you love, and people have been engraving jewellery since prehistoric times when decorative stones were hand carved. Fast forward to the 15th century when copper plate engraving was invented, becoming a popular method of adding identifying marks and messages, and traditional engraving as we now know it, was born.
Hand engraving was used for softer metals such as gold, silver and platinum but the advent of laser engraving has allowed much harder surfaces to be engraved. Now, all types of jewellery can be engraved, from rings and bracelets to watches and cufflinks, as well as accessories like trinket boxes, photo frames and keyrings.